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http://www.snopes.com/fact-check/new-coke-fiasco/(permalink)
Author: snopescom
Factors
veracity
not credible
language
English
Date published
1999-05-01
Entities
New CokeClayDiet Coke7 UpCorn syrupCitrusSugar substituteSoulFast foodABC NewsSugarSoft drinkPepsiAtlantaHarvard UniversityWorld War IICoca-ColaPresident of the United StatesMarket segmentationPeter JenningsMysticismIntegerThe OutrageSemiconductor intellectual property corePanic buttonHumanismGeneral HospitalNo DoubtHalo effectGambitInconceivable (TV series)Laila Boonyasak

Claims (1)

  • Coca-Cola halted production of its flagship beverage in 1985 and introduced New Coke in its place as a marketing ploy to combat declining market share and rekindle interest in the original drink.

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